Wheeling Steel Corporation Advertising Executive John L. Grimes at Microphone
- Identifier:
- 048784
- Collection Number:
- A&M 3470
- Title:
- Wheeling Steel Corporation Advertising Executive John L. Grimes at Microphone
- Date:
- ca. 1943
- Description:
- John L. Grimes was the creator of "It's Wheeling Steel" radio broadcast in 1936. He wanted a means to advertise both the company products and it's talented employees. Therefore it was a requirement to be an employee or immediate family member of the company in order to perform on or work the broadcast. Note the "Buy War Bonds" banner hanging on wall. This photo was likely taken during their "Buy a Bomber" series which began in 1943. The broadcast took to the road throughout various cities in West Virginia to encourage communities to purchase war bonds in order to buy bombers. Cities who raised enough money would get their name on the side of the bomber it bought.
- Acquisition Source:
- Wheeling-Pittsburgh Steel Corporation. Stoll, Richard E.
- Acquisition Method:
- Gift
- Medium:
- print
- Projects:
- West Virginia History OnView