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John L. Grimes was advertising executive of Wheeling Steel Corporation and was responsible for the creation of the "It's Wheeling Steel" radio broadcast in 1936. In 1941 the show was picked up by the National Broadcasting Company's Blue Network, as it grew in popularity. The Steel Sisters and The Musical Steelmakers were regulars on the broadcast. The Steel Sisters became so popular that they eventually left the show to tour with Horace Heidt and his orchestra. In 1943 the show took to the road throughout several cities in West Virginia to put on "Buy a Bomber" themed shows, where the host cities were challenged to buy enough enough Defense Bonds to purchase a medium or large sized bomber. Cities who accomplished the challenge would get their name placed on the plane as it flew to battle.

1. John L. Grimes Introducing the Steel Sisters, Performing With The Musical Steelmakers Band at Bond Drive, Fairmont, W. Va.

John L. Grimes was advertising executive of Wheeling Steel Corporation and was responsible for the creation of the "It's Wheeling Steel" radio broadcast in 1936. In 1941 the show was picked up by the National Broadcasting Company's Blue Network, as it grew in popularity (as evident by the microphone stands). In 1943 the show took to the road throughout several cities in West Virginia to put on "Buy a Bomber" themed shows, where the host cities were challenged to buy enough enough Defense Bonds to purchase a medium or large sized bomber. Cities who accomplished the challenge would get their name placed on the plane as it flew to battle.

2. John L. Grimes Introducing Three Young Boys on Stage With The Musical Steelmakers Band at Bond Drive, Fairmont, W. Va.

In 1943 the show took to the road throughout several cities in West Virginia to put on "Buy a Bomber" themed shows, where the host cities were challenged to buy enough enough Defense Bonds to purchase a medium or large sized bomber. Cities who accomplished the challenge would get their name placed on the plane as it flew to battle. All performers and crew members of the broadcast were Wheeling Steel Corporation employees or immediate family members.

3. Two Guest Performers of Wheeling Steel Family on 'It's Wheeling Steel' Radio Broadcast at Bond Drive, Fairmont, W. Va.

John L. Grimes was advertising executive of Wheeling Steel Corporation and was responsible for the creation of the "It's Wheeling Steel" radio broadcast in 1936. In 1941 the show was picked up by the National Broadcasting Company's Blue Network, as it grew in popularity, evident on the microphone stand. In 1943 the show took to the road throughout several cities in West Virginia to put on "Buy a Bomber" themed shows, where the host cities were challenged to buy enough enough Defense Bonds to purchase a medium or large sized bomber. Cities who accomplished the challenge would get their name placed on the plane as it flew to battle.

4. Wheeling Steel Corporation Advertising Executive John L. Grimes at Microphone With Unidentified Man at Bond Drive, Fairmont, W. Va.

Tom Whitley, orchestra leader of the Musical Steelmakers is behind Colbert, second man in from the right. "It's Wheeling Steel" radio broadcast was started in 1936 by John L. Grimes who wanted to advertise the corporations product offerings while also promoting their employees. Throughout the entire life of the broadcast, only Wheeling Steel employees and immediate family members were allowed to participate. Including professional singers like Regina Colbert who was given a secretary position at the corporation. In 1943 the show took to the road throughout several cities in West Virginia to put on "Buy a Bomber" themed shows, where the host cities were challenged to buy enough enough Defense Bonds to purchase a medium or large sized bomber. Cities who accomplished the challenge would get their name placed on the plane as it flew to battle.

5. 'It's Wheeling Steelmakers' Singer Regina Colbert Outside By Bus at Bond Drive, Fairmont, W. Va.

Center left: Tom Whitley, orchestra leader of the Musical Steelmakers of the Wheeling Steel Corporation. Center right: Regina Colbert, singer on "It's Wheeling Steel" radio program and secretary in advertising office.  In 1943 the "It's Wheeling Steel" radio program took to the road throughout several cities in West Virginia to put on "Buy a Bomber" themed shows, where the host cities were challenged to buy enough enough Defense Bonds to purchase a medium or large sized bomber. Cities who accomplished the challenge would get their name placed on the plane as it flew to battle.

6. Regina Colbert and Tom Whitley Backstage at Bond Drive, Fairmont, W. Va.

John L. Grimes was advertising executive of Wheeling Steel Corporation and was responsible for the creation of the "It's Wheeling Steel" radio broadcast in 1936. The Musical Steelmakers were regular performers on the broadcast. In 1941 the show was picked up by the National Broadcasting Company's Blue Network, as it grew in popularity. In 1943 the show took to the road throughout several cities in West Virginia to put on "Buy a Bomber" themed shows, where the host cities were challenged to buy enough enough Defense Bonds to purchase a medium or large sized bomber. Cities who accomplished the challenge would get their name placed on the plane as it flew to battle.

7. The Wheeling Musical Steelmakers Reacting to Advertising Executive John L. Grimes at Microphone, Bond Drive, Fairmont, W. Va.

John L. Grimes was advertising executive of Wheeling Steel Corporation and was responsible for the creation of the "It's Wheeling Steel" radio broadcast in 1936. In 1941 the show was picked up by the National Broadcasting Company's Blue Network, as it grew in popularity. In 1943 the show took to the road throughout several cities in West Virginia to put on "Buy a Bomber" themed shows, where the host cities were challenged to buy enough enough Defense Bonds to purchase a medium or large sized bomber. Cities who accomplished the challenge would get their name placed on the plane as it flew to battle.

8. John L. Grimes Shaking Hands With Unidentified Man Before or After Musical Steelmakers Performance at Bond Drive, Fairmont, W. Va.

Caption on back of photograph reads: "This is what the Singing Millmen and Millmaids look like to the studio audience. The group is conducted by Lew Davies, and is composed entirely of steel workers and their families." This group was a performer on the Wheeling Steelmakers radio broadcast, which was ran entirely by Wheeling Steel Corporation employees and family members, the first all employee radio broadcast. In 1943 the show took to the road throughout several cities in West Virginia to put on "Buy a Bomber" themed shows, where the host cities were challenged to buy enough enough Defense Bonds to purchase a medium or large sized bomber. Cities who accomplished the challenge would get their name placed on the plane as it flew to battle.

9. Singing Millmen and Millmaids Performing for Studio Audience at Bond Drive, Fairmont, W. Va.

Picture taken during Wheeling Musical Steelmakers performance at WVU Field House, which was part of their "Buy a Bomber" series, where communities were challenged to buy enough Defense Bonds to purchase a bomber. The money raised in this circumstance exceeded all expectations and was the largest such fundraiser in Monongalia County, West Virginia.

10. Crowd Enjoying 'It's Wheeling Steel' Show Inside Field House, Morgantown, W. Va.

Picture taken during Wheeling Musical Steelmakers performance at WVU Field House, which was part of their "Buy a Bomber" series, where communities were challenged to buy enough Defense Bonds to purchase a bomber. The money raised in this circumstance exceeded all expectations and was the largest such fundraiser in Monongalia County, West Virginia.

11. Crowd Enjoying 'It's Wheeling Steel' Show Inside Field House, Morgantown, W. Va.

Picture taken during Wheeling Musical Steelmakers performance at WVU Field House, which was part of their "Buy a Bomber" series, where communities were challenged to buy enough Defense Bonds to purchase a bomber. The money raised in this circumstance exceeded all expectations and was the largest such fundraiser in Monongalia County, West Virginia.

12. WVU ROTC Members and Others Enjoying 'It's Wheeling Steel' Show at Field House, Morgantown, W. Va.